When you sign up for our Small Business Branding Course, you'll learn how to make your business stand out by highlighting your strengths vs. your competition, and do so in a manner that speaks to YOUR ideal customers.
Without a clear mission and brand, it's hard to stand out.
Want to learn how? We'll show you.
ANALYZE
We'll walk you through really breaking down your business to it's core functions and strengths, which we'll then use to give you an edge on your competition.
USE DEMOGRAPHICS
We'll teach you how to determine your typical customer profile, which you'll then be able to use to target your brand messaging and advertising while saving money.
CREATE A MISSION
We'll walk you through a process that helps you determine your business' core values, and teach you how to use that info to write a formal mission statement that your customers will flock to you for.
CREATE A LOGO
We'll guide you through what to consider when creating a brand new or refreshed logo, and make sure it's aligned with your mission and an eye catching first impression.
DEPLOY YOUR BRAND
We'll provide you with a checklist of everything you'll want to update, from your business cards to your customer service scripts to put your new brand and mission in play.
PROFIT
As a result of your new small business brand, you'll be able to stand out among your competition, big and corporate or small, and your profits will grow.
ACT TODAY
The longer you wait to brand your business, the harder it will be to get ahead in today's competitive market place.
BRANDING STATS
COLOR RECOGNITION
A signature color can boost brand recognition by 80 percent (Color Matters)
BRAND LOYALTY
A 2016 survey found that 94 percent of all consumers are more likely to be loyal to a brand when it commits to full transparency. (LabelInsight)
FIRST IMPRESSIONS
Although consumers form a first impression of a brand’s logo within 10 seconds, it takes 5-7 impressions for consumers to remember the logo. (Action Card)